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- Title
- [News] Frudia to Participate in Bologna Cosmoprof to Set Stretch for Global Brand Growth
- Date
- 2024.04.08
FRUDIA, a fruit-derived skincare brand of Welcos (CEO Kim Young-don), participated in the "2024 Cosmoprof Bologna International Exhibition."
Marking its 55th anniversary this year, Bologna Cosmoprof is the oldest exhibition among the world's top three Cosmoprof and boasts the highest authority in beauty and beauty. More than 250,000 people attended the event, with more than 3,000 companies from more than 60 countries participating.
Frudia introduced vegan tannin-based green grape lines, global flagship sun care lines, and blueberry hydrating lip balm and received great response from buyers from various countries, including Europe, North America, South America, and the Middle East.
"It was a short time of three days, but we held about 150 meetings in Cosmoprof Bologna," a Frudia official said. "We will further expand our new overseas sales channels based on this meeting."
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